This Privacy Notice for MSA Web Design Birmingham (‘we’, ‘us’, or ‘our’), describes how and why we might access, collect, store, use, and/or share (‘process’) your personal information when you use our services (‘Services’), including when you visit our website at https://msawebdesignbirmingham.co.uk or any website of ours that links to this Privacy Notice, use our web design and SEO services, or engage with us in other related ways, including any marketing or events.
We provide professional web design and SEO services in Birmingham, helping businesses build a stronger online presence and attract more customers. Our website design service creates modern, responsive and user-friendly websites designed around your business goals.
We also provide SEO Birmingham businesses can rely on, including local SEO, on-page SEO, technical SEO and search engine optimisation to improve Google visibility. Whether you need a new website, a website refresh or a stronger digital marketing strategy, we offer tailored solutions designed to help Birmingham businesses grow, reach more customers and compete online.
Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at info@msawebdesignbirmingham.co.uk.
SUMMARY OF KEY POINTS
When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use. We do not process sensitive personal information, and we do not collect any information from third parties.
We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law, and we may also process your information for other purposes with your consent. We share information with our website hosting provider and with Google, for website analytics purposes, and we do not sell your personal information. We have adequate organisational and technical processes and procedures in place to protect your personal information, although no method of transmission or storage can be guaranteed 100% secure. Depending on where you are located geographically, applicable privacy law may give you certain rights regarding your personal information, and the easiest way to exercise these rights is by contacting us directly using the details in this notice.
WHAT INFORMATION DO WE COLLECT?
We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us. The personal information we collect may include your contact name, contact number, business name and email address. We do not process sensitive information. All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.
We also automatically collect certain information when you visit, use, or navigate the Services, through Google Analytics. This information does not reveal your specific identity, but may include your IP address, browser and device characteristics, operating system, language preferences, referring URLs, approximate location such as country or city, and information about how and when you use our Services. We use this information to understand how visitors find and use our website, so we can improve it and better understand the effectiveness of our web design and SEO services.
This includes log and usage data such as pages viewed and time and date of visits, and device data such as browser type, operating system and hardware model, all collected via Google Analytics. We collect approximate location data, such as country or city, derived from your IP address, but we do not collect precise GPS location data. You can opt out of this tracking via the Google Analytics opt-out described below, or by adjusting your browser or device settings.
HOW DO WE PROCESS YOUR INFORMATION?
We process your personal information to deliver and facilitate delivery of our services to you, to respond to your inquiries and resolve any issues, and to send you administrative information such as details about our services and any changes to our terms and policies.
We also use Google Analytics to understand how visitors interact with our website, for example which pages are visited and how visitors found our site, so we can improve our website and our services. We may also process your information when necessary to save or protect an individual’s vital interest, such as to prevent harm.
WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR INFORMATION?
We only process your personal information when we have a valid legal basis to do so under UK GDPR. We rely on your consent for non-essential cookies and tracking such as Google Analytics, collected via our cookie consent banner, and you can withdraw this consent at any time. We may also process your information when necessary to provide our web design and SEO services to you under a contract, to analyse how our Services are used so we can improve them as a legitimate interest, to comply with our legal obligations, or where necessary to protect vital interests.
WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
We do not sell your personal information. We share your data with our website hosting provider, who processes data only as needed to keep our website running securely, and with Google Analytics, which we use to understand website traffic and visitor behaviour. We have contracts or arrangements in place with these providers designed to safeguard your personal information, and they may not use it for purposes beyond what we’ve instructed. We may also share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business.
DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
We use Google Analytics, which places cookies on your device to help us understand website traffic and visitor behaviour, for example which pages are viewed and how long visitors stay on our site, so that we can improve our website and services. We do not currently use third-party advertising or retargeting cookies such as Facebook Pixel or Google Ads conversion tracking.
To opt out of being tracked by Google Analytics, visit https://tools.google.com/dlpage/gaoptout. For more on Google’s privacy practices, see the Google Privacy & Terms page. We will display a cookie consent banner on our website allowing you to accept or decline non-essential cookies such as Google Analytics before they are set.
DO WE TRANSFER YOUR INFORMATION INTERNATIONALLY?
Google Analytics may process your information on servers located outside the United Kingdom, including in the United States. Where this happens, we rely on appropriate safeguards recognised under UK data protection law, such as Standard Contractual Clauses or the UK International Data Transfer Addendum, to ensure your information continues to receive an adequate level of protection.
HOW LONG DO WE KEEP YOUR INFORMATION?
We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, unless a longer retention period is required or permitted by law. When there is no ongoing legitimate business need to process your information, we will delete or anonymise it, or securely isolate it if deletion isn’t immediately possible.
HOW DO WE KEEP YOUR INFORMATION SAFE?
We have implemented reasonable technical and organisational measures to protect your personal information. However, no method of transmission over the internet or electronic storage is 100% secure, so we cannot guarantee absolute security, and transmission of personal information to and from our Services is at your own risk.
DO WE COLLECT INFORMATION FROM MINORS?
We do not knowingly collect or market to children under 18 years of age. By using our Services, you represent that you are at least 18, or that you are a parent or guardian consenting on behalf of a minor. If we learn we have collected data from someone under 18, we will take reasonable steps to delete it. Please contact us at info@msawebdesignbirmingham.co.uk if you believe this has occurred.
WHAT ARE YOUR PRIVACY RIGHTS?
Under UK GDPR, you have the right to request access to and a copy of your personal information, to request correction or deletion of it, to restrict its processing, to request data portability where applicable, and to object to certain processing including automated decision-making. You can exercise these rights by contacting us online at https://msawebdesignbirmingham.co.uk/#contactcta, by email at info@msawebdesignbirmingham.co.uk, or by post using the address below.
If you make a complaint, we will acknowledge it within 30 days of receiving it, investigate without unjustifiable delay, keep you informed of progress, and explain the outcome. If you’re not satisfied with our response, you can refer your complaint to the Information Commissioner’s Office, the UK supervisory authority, online at ico.org.uk/make-a-complaint, by calling their helpline on 0303 123 1113, or by post at Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.
Where we rely on your consent, for example for Google Analytics cookies, you can withdraw it at any time by contacting us, and this will not affect the lawfulness of processing carried out before withdrawal. Most browsers accept cookies by default, and you can adjust your browser settings to remove or reject cookies, although this may affect certain site features.
CONTROLS FOR DO-NOT-TRACK FEATURES
Most browsers include a Do-Not-Track feature. As no uniform technology standard for Do-Not-Track signals currently exists, we do not respond to these signals at this time. If a legal standard is adopted, we will update this notice accordingly.
DO WE MAKE UPDATES TO THIS NOTICE?
Yes, we may update this Privacy Notice from time to time to stay compliant with relevant laws. The updated version will show a revised “Last updated” date, and we encourage you to review this notice periodically.
HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
If you have questions or comments about this notice, you may contact us by email at info@msawebdesignbirmingham.co.uk, or by post at MSA Web Design Birmingham, 2 Alston Rd, Birmingham, West Midlands B9 5UN, United Kingdom.
HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
You may have the right to request access to, correction of, or deletion of your personal information, or to withdraw your consent to our processing of it, subject to applicable law. To make such a request, please contact us using the details above.